ITV Cancels Whitechapel

On twitter, Rupert Penry-Jones announced the end of the popular ITV series Whitechapel just minutes ago. After ratings had dropped significantly in Series 4, for reasons I simply cannot fathom, it seems that the network didn’t have the guts to continue on the path that the latest episodes have so courageously started out on.

Thanks to the entire cast and crew for bringing this excellent drama to our screens for four years.

Whitechapel Ratings Continue Downturn

Whitechapel Ratings Continue Downturn

Overnight viewing figures were at 4.1m viewers for Episode 1 of Series 4, then climbed to 5.55m to accommodate ITV player views. Figures including the ITV player rent sales of the second episode, however, still dropped to 4.09m. My prediction that the buzz created by people already having seen the second ep wouldn’t necessarily work in the show’s favour came true, then. Overnight ratings for Episodes 3 and 4 are lower still, and even including rent sales and simple stream access I’m afraid it might not top Episode 2, let alone Episode 1. At least more people were curious as to the resolution of the second case — perhaps the first parts weren’t exciting enough? Perhaps the — now familiar — format encourages a viewing pattern that isn’t exactly ideal?

In any case, these ratings are the least successful in Whitechapel‘s four-series run.

Whitechapel Ratings Cut Down By Half

18/09/2013 — Edit: the ratings for Episode 4.01 have been revised, the ratings for the second episode are not yet available.

Unbenannt

Yes, dear readers, I was as flummoxed by this as you probably are. The returning series premiere of Whitechapel last week reached only (revised numbers as of 18/09/2013): 5.55 million people (4.10m overnight), which is an all-time low for the popular ITV show. Continue reading →